TFW… “That Feeling When” You Have No Idea What’s Going On!?

May 30, 2017
If you’ve ever sat through a typical marketing or advertising meeting, there were probably a few three-letter acronyms thrown into... Read More

TFW… “That Feeling When” You Have No Idea What Your Co-Worker Just Said…

May 17, 2017
Ever wondered what it's actually like working at one of those swanky ad agencies that boast having a fully-stocked beer fridge and... Read More

Lookalike Models vs. Predictive Audiences

May 2, 2017
The use of algorithms has proliferated in the programmatic landscape, and it’s hard to determine which are effective and which are... Read More