IMM Blog

Ideas Made Measurable

Driving sales overnight to build brands over time

Latest Posts

Why Community Management Should be an Inside Job

April 11, 2017
The dawn of social media has created an entire industry that mirrors the size and influence of its kissing cousins: public relations and advertising.
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Transparency: The Social Currency Consumers Use When Investing in a Brand

March 14, 2017
Transparency is the crux of a trusting relationship.
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