IMM Blog

Ideas Made Measurable

Driving sales overnight to build brands over time

Latest Posts

Online Advertising Trends to Watch Out for in 2018

January 4, 2018
In 2018, we will see advertising trends like integrated advertising and geofencing being employed to offer potential customers relevant and useful opportunities. Machine learning will assist with analyzing...
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What Role Do Banner Ads Have Today?

November 30, 2017
The marketing world is always changing, take banner ads, for example, they used to be the primary form of advertisements online, but they are now just one component of the larger internet marketing ecosyst...
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Creative Trends That Will Help Brands Stand out to Their Consumer

November 7, 2017
With millions of companies all competing for customers attention online, it can feel harder than ever for upstart brands to get noticed. Yet, these brands also have more tools than ever to engage their cus...
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Getting Even More Out of Your Programmatic Buys

October 26, 2017
"How do I know if my agency gets programmatic?"
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