Gina Lee De Freitas President

Gina is the President of IMM.  Since joining IMM in 2007, Gina has worn many different hats within the agency and has deep knowledge and experience in the areas of media performance, technology and analytics. Her leadership in these disciplines is just a part of what makes IMM different.

Her unlimited passion for building and growing teams makes her the perfect leader for a company in our ever-changing business landscape.  And her constant drive to ‘pick up a shovel’ and dig deep on our brands’ businesses is what makes her a trusted partner to every one of our clients.

Gina has over 15 years of digital advertising and marketing experience across a range of verticals including Telecom, Consumer Electronics, Restaurant and Health & Beauty.  She has propelled the growth of industry leading brands such as TracFone Wireless, Roku, Chili’s and Guthy-Renker with a primary focus to drive bottom-line results and not just increasing advertising budgets. 

Prior to IMM, Gina served on Google’s North American client team based in NYC.

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